Google updated its search algorithm this week to help reduce webspam in its search results.
These changes were made in response to increased criticism of Google and its search engine results. The criticism has been partly inspired by the emergence of newer forms of webspam alongside traditional webspam (pages that consist of lots of keywords and phrases without context or meaning that “cheat” their way up to higher search ranks).
2010 was a BIG year on the internet. Take a look at how email, social media, websites and blogs changed over the last year
LinkedIn, the business professional's platform, is not always the first choice when we think about growing a business. Growing a business in social media we immediately think of Twitter and Facebook as they have the power of engagement. People interact more on Twitter and Facebook as we can send a @tweet or post on a wall whereas with LinkedIn the direct contact is still via email. The immediacy and also the deeper relationships that exist with Twitter and Facebook do not always lead to business opportunities.
Priority Inbox is revolutionizing how Gmail users receive e-mail — instead of dredging through loads of messages, Priority Inbox users are benefiting from Google’s algorithm, which predicts which e-mails are important based on which ones a user opens and responds to. This new feature is the first big innovation since the spam filter that has ruffled feathers for e-mail marketers.
The feature’s algorithm considers information such as who sent the e-mail, how many others it was addressed to (and who they are), which label it falls under and which words and phrases are used, to determine if it is worthy of the “important” marker. If the system makes a mistake, users can correct it, and it improves over time.
Search Engine Optimization is one of those things that everyone knows they need to do but not a lot of people can do it effectively. There are a variety of different ways to have your site more visible on Google but some of those tactics can also result in your company getting blacklisted.
Recently Google has removed the “http://” portion of the URL in Chrome’s address bar. This change generated mixed reactions from users. Some like the change, others point out problems; for example, when you copy the address, “http://” is magically attached to the front, but what if you actually don’t want it? There’s no way to copy the URL without it now.
So you’ve just launched your website. The only thing left now is to start creating content and arranging for some promotion, right? Well, not so fast. You first have to do several things to ensure that your site is set up properly and ready for the public.
A Chrome OS delay might not be the worst thing in the world if it gives Google time to hone its pitch.
(Credit: Google)Google executives like to say they celebrate their failures, reasoning that when something fails, at least they've learned something. Perhaps with Chrome OS, they're learning how to set expectations.
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